The challenge
A slow, JavaScript-heavy site was invisible for the enterprise keywords that mattered, and paid acquisition costs kept rising.
Our approach
- 01
Rebuilt the marketing site on Next.js with server rendering and structured data.
- 02
Mapped content to buying-stage keywords with a publishing calendar.
- 03
Earned links through data-led digital PR campaigns.
The outcome
Sourced pipeline: $12.4M · Organic sign-ups: 5× · For 40+ target keywords: Top 3. The Synergy SaaS team now owns the full codebase and documentation, with Promettis on hand for ongoing improvements.